Podcast Industry Trends and Recent Developments

From our free daily newsletter the latest from podneews. net with spots now Is Netflix's podcast strategy paying off? Writing in puck, Matthew Belloney suggests that multiple Netflix company sources have told him that podcast engagement numbers on the whole are low on the platform. He adds that no video podcast has charted on Nielsen's weekly top If you want our opinion, you'll find it in the show notes or in our newsletter at podneews dot net d The councselor in Stt John's in Canada has been suspended after quoting from comments given by a guest of Stephen Bartlet's Dary of a CEO and presenting those claims as medical fact The claims were made by Erica Commissar An author and licensed clinical social worker, she isn't, a psychologist And a registered psychologist interviewed by CBC News has suggested that the claims made by Cissar were inaccurate. Meanwhile, Ireland's RTE has written a piece on the rise of Stephen Bartlet's controversial show Dmber four reports that the Atlantic is doubling the size of its video team. Podcasts at the magazine have grown by fifty percent in downloads over the last year and more than doubled revenue How can you tell when a microphone company is supportive of podcasters? Well here's a prime example when they don't offer exclusive deals with only one online retailer. Shore is offering money off its range of microphones and earphones Wherever you get your microphones, whether that's Amazon or other authorized dealers across North America. someome of the savings sixty six dollars off the SM seven B, for example, or forty eight dollars off The updated version of this MV plus How does podcast advertising work for Domino's pizza? Lipsin has released a case study detailing how they helped the chain improve awareness of the company's specialty pizzas, drove higher purchase intent by up to fifteen points and strengthened brand perception by twenty points. Lipsin's report doesn't mention Dominoes by name, but we used a top secret piece of internet technology called a search engine to unmask them The Apple podcast logo is about to change again. The newest version of IOS and MacOS has a subtly different icon with the differences visible on a webpage that we're linked to today. Most visible is the bright purple logo around the listener's head. logos in developer builds may change before release though The twenty year old Mormon Stories podcast has been the subject of a trademark and copyright suit brought by the Church of Jesus Christ of Latter day Saints. The church claims it's an issue of confusion and says it isn't trying to silence its critics Caster says he's worked with the church and is surprised and perplexed at the legal action. Talking about Mormon, one of the hosts of Bardroom talks is Speedy Mormon, which isn't anything to do with any church, but Amazon's Wondery has signed a deal with that podcast's owner, the sports brand Bardroom, they run podcasts cover story as well as boardroom talks And if you're using my SQL or Postgress as your podcast database, then Apple Podcast has just ticked over ID number twenty one trillion, which is the highest I you can score. You'll be wanting a big I From now on, Apple Podcast seemingly moved up to very, very large ID numbers over the last forty eight hours That is a surprise In People News, Jordan Peterson can't really return to podcasting or public lecturing. he said, but he will be posting archive material. He's been unwell for much of the year. And in podcast newews, Matt Kundall's sound off podcast today interviews Dan Meisner from Bumper about podcast stats and the Bumper score. Dan talks about the missing data from YouTube and whether stats should be public by default. We're not trying to create standards, Meisner says. People can agree to buy advertising with no industry body having to write a white paper In order to make that happen AI transcription is fine if the show iss in English, but how about Hauser or pigeon or Yaruba or all threeree Tony Does into the PodVverse talks with the inventor of a new solution for podcasters in Africa, one that understands code switching. It's the show's fiftieth episode And this podcast is sponsored by Spots Now You can get Spots Now's fllawed and Chat GPT connector free for a month. Ask your AI anything about podcast advertising in plain language. right inside fllawed or Chat GPT. Designed from the ground up for podcast advertising workflows and strategic sales and buying questions too give you a competitive advantage, you can connect free in sixty seconds at spotsn. io slash intelligence. or find the link in our show notes and that's the latest from our newsletter to read all the stories and subscribe for free We're at podneews dot net