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From A wacky merchandise quiz — Jul 6, 2026
A wacky merchandise quiz — Jul 6, 2026 — starts at 0:00
Everywhere you look, movies and TV shows are teaming up with all kinds of companies to make product tie inss. We're not talking about just action figures or board games, they're doing a little bit of everything and we do mean everything. I'm Linda Holmes and today we're playing a game about some very strange brand collaborations on NPR's pop culture Happy Hour Joining me today are my fellow pop culture Hay hour host, Glen Weldon, Hello Glen. Hey, Linda. Stehven Thompson, Hello, Stehven. Hey buddy. And final contestant, Aisha Harris, Hello, Aisha. Hello, Linda. All right, so it's been a while since I subjected you all to a little quiz. This one is about some of the brands that have worked with movies and TV shows to create all kinds of things that you can buy that may or may not capitalize on the warm feelings you have about whatever you just watched. They are all multiple choice questions. Okay. You will each get three questions and then we will see at the end if someone has won or if there's a tie and if there's a tie, we're going to break it.. All right. Okay. Just a heads up, I intend to win. Yeah.ool. This is amazing. We haven't done this in such a long time and I just feel so free. I've done no prep I've done I've done no homework. It's all you and the producers who did all. Got shout yeah, gotta shout out. Producers Mike Katzf and Liz Metzker especially very helpful in creating this quiz. We're gonna get right down to it. All right. Stepven, are you ready for the first question? Homesy, I have never been more and less prepared in my life. All right, awesome. perfect Stephven whichich of these is a real product tied to the release of the Hunger Games Catching Fire in twenty thirteen Is it A District twelve peasant bread and apple Walnut loaf from Pepperidge Farm sold only at Costco Bness cream donuts, which were just cinnamon apple The capapital collection, cover Girl Make Up based on the cartoonish appearance of the super rich. Oh man. Or is it a hunger Games shampoo called Don't Tangle withith Me. Wow. I mean, I do remember some kind of strange tie ins with these movies. And Catching Fire is the second book and the follow up to a big hit movie So it feels like the kind of thing where they go pretty far afield with these things I mean, I remember like Star Wars branded oranges sure. So Steven, I'm not trying to help you, but just Available only at Costco. That's a Linda Holmes brain detail It's so good. No that's not fair. It's tempting But you choose you. Yeah, Holmesy' good at dropping details that make it sound so specific it must be real. My point. I'm far too advanced a thinker to fall for such a ruse I am gonna go with the makeup collection, which is definitely self satirizing in a way, but at the same time, look like Jennifer Lawrence? Well, no, Wn't it look like the rich people in the movies? Mo right,, right, right, right, right, right, right, right Sorry not to help you, but goodood point. You are helping me. you are helping me ittle collection. Gosh, that does sound like a Linda thing too, though, doesn't it? I'm gonna go with my first hunch and go with the makeup, but yeah, I'm probably wrong. All right, the correct answer is. Capital collollection. Y. That was gonna be my guess too Cover girl makeup. based on the cartoonish appearance of the super Rich. veryery good, Stephen Well done done. Available only at Costco. don I mean, I could be wrong, but I don't know if Costco does that kind of thing, do they? Right. Costco doesn't necessarily do a ton of like Costco specific brands. sounded good. right. Oh, right. so I screwed it up. I should Kirland branding. I should' have said available only at I don't know Giant or something w. target, fine, fine Aisha, you are up on the second question. Which of these lines of marketing copy was briefly used to promote the Handmaid's tale wine In twenty eighteen Was it A? It's useless to resist the wine's smooth and appealingly earthy profile. So you may as well give in Was it B? They're out here crushing spirits. We're out here crushing the best grapes just for your palate. Was it C? She's had a lot of hard days and a lot of long nights. Think of Alfred as the original wine mom.. All of these could be possible. Or was it D Pleasure is forbidden in Gilead, but you'll have plenty when you invite this lively cabernet Sauvignon into your home Believe it or not, one of those four Is a real? No, I believe all of them are possible. I mean, none of these quite reach the heights of she came for the pasta and got lost in the sauce from Un me and Tuscany. But it's up there. The brilliance of all of these is that any of them sound like they could be under the caption of an influencer who's trying to sell like put on a t shirt to wear while you're out having wine with other wine moms. And they all include wine buzzords. I mean, she's done her homework. Yeah. She really has. Yeah, I think the crushing spirits one is drawing me in. honestly, I have no idea. These are really good. Whichever ones you wrote are Good job, Linda. I'm gonna go with B crushing spirits because that just feels Like marketing, Gotcha. The correct answer is It's useless to resist the line smooth and appealingly earthy profile so you may as well give and They did not use that marketing copy for very long because you don't want to sell wine with despair I guess there was blowback. As you may imagine, there was internet backlash. The wines were pulled after one day. Yes, yes. Okay, fine. foiled by the resistance. Well, list? I mean, it shouldn't be real marketing copy. It's just that it was. It really should be. All right, Glen. Your first question Tied to Star Trek five, the final frontier, Craft Foods sold a special item that could hang from your belt Was it Hey, a peanut shooter be a marshmallow dispenser See, a Mac and cheese tube. D a ketchup syringe. Wow. Okaykay. so Star Trek five is the one where they go to the center of the galaxy looking for God I want to say hanging an onion from their belt because it was a style at the time. It was a style at the time don't think it's it so So what's the most futuristic tube is a very futuristic Star Treky word? Jeffrey's tubes, for example. Mac and cheheeses tube means you'd have to have the pasta, the macaroni, which is a tube inside a tube Thats That's a science fiction concept. Es up being at Star Trek. so while there's, you know, trappings of phaser battles and things like that, it's not militaristic. In fact, it's a we all should love each other kind of vibe. so I'm going eliminate A I'm gonna to eliminate the ketchup dispenser. I'm gonna go with a marshmallow thing. The marshmallow dispenser. Marshmallow dispenser. Correct answer is marshmallow dispenser. What Because in my memory of reading about this In the movie, Spock has a marshmallow dispenser that he uses to dispense a marshmallows.ake a marshmallow to roast their're roasting marshmallows. They do. I was really afraid you were gonna remember. I should have. I really should have. Ga right anyway. Gt right anyway. So that is one round down. We've got two rounds to go. All right. We're gonna take a second and we'll be right back for six more questions All right, we are back, Stephven, it is back to you. The movie Despicable Me three led to a partnership with What unneexpected brand A, Miracle Gow, which created a special fertilizer called Miracle Grew. B The Huffington Post, which ran a series of short articles called Minions of. Okay, not this one this one Whever is this one. Oh, no, Glenn. this has to be the real one. Linda would never laugh at her own I feel like this is cheating, but it's fine, it's fine. Once we hear it, we're gonna to laugh too, but we need to hear it. Why don't you swap them and do that choice last? Yeah, I'll do that one last. The history channel, which ran a series of specials called Despicable. about famous dictators Zoomba, which created exclusive choreography for one of the songs in the film Or the Huffington Post, which ran a series of short articles called Minions opinions. Okay Oh banana based, really? Minions' opinions in the Huffington Post Miracle grew certainly could be Linda's brain These are all plausible. Would the history channel play so fast and loose and glib about brutal dictatorships that they would invoke a children's movie? Yeah, I'm gonna go with the Zumoma dance. Za dance I'd tell you, I don't think you would have gone with mininions's opinions even. if I had not la at my own joke. Okay. The answer is Zoomba. right. whichich created exclusive choreography for one of the songs in the film. I do apologize for arguably giving away the game on one answer. Well you only tipped your hand on one of the four. I had written such an absolutely ridiculous and Terrible thing It make me laugh. I will admit We're pulling it together.. Aisha, Next question for you. Feel free to laugh at whichever one you'd like,ind whichever. Just I have a leg up here. Absolutely. The twenty twenty five sequel, Wicked for Good had a very robust collection of collaborations with brands, including something with the marketing phrase, wonderfulullest Woods and tyypical blossom What was Wonderfulest Woods and beautyifical blossom? A, a fragrance used in laundry scent boosters made by gain. B, a print used on sheets sold at target C, a green shade and a pink shade used together in special bags of M andMs, Or D a pair of squirrels featured on wicked socks. For the purposes of fairness, you can assume I laughed at the wicked socks. I just don't understand the squirrels part because I don't recall squirrels being a prominent part of wicked. They may not have been. Perhaps you should assume that they weren't. Yeah, no I'm gonna assume that they weren't. Wonderfulest and beautifulest. Wonderfulest woods and beautifical blossom. I mean, there was an era when M andM's were, quote unquote, sexy and it was very weird I forget the green M andM was sexualized in a very strange way. This was actually briefly a culture war issue. Yeah ye. like someone was mad that M andM's weren't sexy anymore. Yes, I remember that. I'm not trying to help you, you should, but the whole thing about Wicked was pink and green. And wonderfulullest woods is green and beautifulest blossoms is pink. I know I know yeah. Gen, what are you doing, man? This is a conversation just just I was already leading that way anyway because like I said Eidens were sexy, and maybe this was the way they pulled back and got less woke and they were like, we're just gonna say beautifulest and wonderfulest as opposed to like, huba, huba Yeah, I'm gonna go with the M andems. Like that just makes Whatever I'm already down one, if I'm down to, it is what it is. Let's go with the M andM's. The correct answer is a fragrance used in laundry scent boosters made by gain M by. W. Well. What can I tell you, your laundry can smell like wonderfulest woods and beautifical blossoms.. I have a migraine just thinking, I know, right? There were actually, I think a number fragran products that used these two phrases. So if that appeals to you, perhaps you can still find them on eBay or something like that Glen, we're going over to you. Van Lewen Ice creream made what actual movie tie in ice cream flavor Was it A, glass onion ice cream, which tasted like onions Noosferratu ice cream, which tasted like garlic. Licorice pizza ice cream, which tasted like licorice and pizza or chicken run ice cream which tasted like chicken For the purposes of round balance, you can assume I laughed at the licor pizza ice cream. It's an ice cream I'm eliminating glass onion, not because of the fact that there there couldn't be onion flavored ice cream, I know for a fact there is, but the word glass, you don't want the word glass anywhere near ice cream. So I'm eliminating that. I know that if you go to the Gilroy Garlic Festival in Gilrooy, California, you will get some garlic ice cream But I don't know if Nosferatu is the kind of film that would do lighthearted tie ins. Egart seems A little too self serious for that, the director. I'm gonna go and again, I don't think. think Licice pizza is the kind of film it has kind of indie cred and I don't think it would wantna be tied into anything as cheesy as ice cream flavor, but You know, studios are studios and studios are gonna studioos so I'm gonna to go with licorice pizza. The correct answer is glass onion ice cream which tasted like onions. Great Matt Singer who does a lot of tasting of onion foods, especially at places like Denny's and IHOop Matt tasted this and said he could only taste the onions. Only taste the broken glass. So the flavor palette was bourbon onion jam. Oh my go, that sounds disgusting. along with some glazed pineapple infused honeycomb. Yeah. But according to Matt, it just tasted like onions. Yeah, ' onions overpowers every other flavor mentioned. you would think You would think Alrighty. So we're going back to full paleets of answers because I'm not going to lagh So And Stehen, you're getting no help. No help from me, no help from anyone You on your own. Our lips are sealed. Yeah. All right, Stephven, Godzilla versus Kong had its share of marketing muscle, which of the following was part of it. A, Stomp in sneakers, a new balance offering that could spice up your run with the sppirit of Godzilla B, Godzilla and Kong Electric salt and pepper grinders from Williams Sonoma see a whay protein powder from Megaplex that promised to harness the two Titan' strength, energy, and raw power O D zilla vanilla of frozen yogurt with banana chips. Oh my gosh. U Okay, so all of these feel fairly plausible. You're able to plause them all? I mean, stupid, but plausible I feel like the kind of nutritional powder That feels like the most plausible to me because like harness the power of God's I mean, there definitely are like, you know, the like Hulk smashing fists that make sounds, but would you do that with sneakers I am gonna go with whatever the like nutritional powder harness the power of two Titans. That one feels the rightest to me. The correct answer is away protein powder from Megaplex that promised to harness the two Titans strength, energy and raw powerowder. Free for three. Oh my gosh, Glen and Aisha are going to lose have to answer their quiz questions just like under a cloud of defeat. No,. Wow. E else was new. Well, how gracious of you. Thanks for rubbing it in All right, Aisha, when Heinz decided to make easy squirt ketchup in unexpected colors what character did they call upon to help promote one of the shades? A Barney the Dinosaur on bottles of purple ketchup Be smart fet on bottles of blue ketchup See, Pikachu on bottles of yellow ketchup. D Shrek on bottles of Green co. Okay. I feel like this was something that occurred during my childhood and I vaguely remember these ads. I would never eat ketchup because that's gross. but like Barney hands Not right sounds far more plausible Pikachu, you said. I don't I guess Pikachu because then it looks like it would look like must and it'd be confusing Dumber things have happened. so I don't know. I think the entire theme of this quiz is dumber things have happened. No I feel like it's down to Barney or Shrek U okay Why am I It doesn't even matter at this point. It really doesn't. Embrace the futility. Yeah, I'm gonna go with Shrek and knowing it'll probably be Pikachu and whatever. The correct answer is Shrek. Oh yeah. suuper appetizing. Yeah ye. All right, Glenn, which is the most expensive of the following kitchen items available in the Disney store Is it A, the Grogu serving board Is it be the monorail corn cob holders Is it C? The Yoda Grill scraper with bottle opener Or is it D the Mickey Mouse slow cooker? Okayocked you didn't give this question to me. Yeah, this is a Disney kid question I mean A slow cooker is an appliance. Cn cup holders are utenses? So Yeah The Mickey Mouse slow cooker exists, It is the most expensive thing. Does it exist? they all exist. They all exist. They all exist. They exist., then I'm going to with slowooker Because it's a thing you plug in. That's true. But the answer is the Grogu serving board. Yeah. Serving boards are pricing. As of the time that I wrote these questions was forty three thirty four on sale Believe it or not, the slow cooker is only twenty thousand four dollars ninety nine cents. They've got some of those cheapy kitchen appliances down to a pretty low price now I don't even remember them selling kitchen appliances at the Disney store. It'sens. Yeah you can get a lot of them are Star Wars. There's a lot of like waffle irons and stuff like that. So I believe The answer is Stehven has won the quiz. Handley. I have won the quiz. What was the tiebreaker though? Oh, the tiebreaker was is the price of the the Devil Wears Pa to handandbag popcorn bucket without going over. Pice is right rules. I don't buy these things. Have you guys ever bought one of these popcorn and holder things? I don't know what I don't know what a going rate is. No. I would say okay, my guess for that would be so this isn't just the the holder itself or like assuming you're buying the popcorn too. I assume it comes with popcorn in it. Okay. So the last time I bought popcorn, which is like the time of this st ring a couple of weeks ago It was like even for a small, it was like ten doars ninety nine c, which is ridiculous. So I'm gonna to guess that This is a medium to large size. it's probably going to be around fifteenllars ninety nine just for the popcorn. add another like fifteen dollars ninety nineents. So I'd say like thirty let's say thirty three including, you know, including taxes and stuff. thirty three. All right, Glenn, what's your guess?ne dollar We I haven't gone yet, bud I know I know, but I'm just gonna say. Stehven. I'm gonna say one dollar fifty cents. Well, you all messed yourself up 'cause Aishha wins becausecause of thirty nllars ninety fiveents. Wow for dollars. This is on the website. you can buy it. W. And and yeah, it's basicallys forty bucks. So you both played yourself. Still cheaper than a coach handbag So just extruded plastic. Well, I'm just glad to have gotten something wrong just so the audience knows that I'm here Oh my go Let me throw the wine that I had to resist. Exactly. you crush his spirit like the grapes. So yes, Stehven got three. Aisha and Glen got one each. Yeah. He got it this time. I'm sure we'll gather here and do this again sometime. Let's do it again. Yeah. That brings us to the end of our show, Aisha Harris I'm Wellell, Steven Thompson, Thankk you so much for being here. Thank you, buddy. Yeah. Thank you. Thank you. Mion's opinions. I'm so sorry. This episode is produced heroically by Liz Metzger and Mike Katsiff. and it was edited by our showrunner, Jessica Reedy. Hello Come in provides our theme music. Thank you for listening to Pop Culture Happy Hour from NPR. I'm Linda Holmes and we'll see you all next time
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