Clarifying Recent Book Sales Figures

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You can choose for no but I think only animals do that, as I've said, and I wanna go on the record of saying that. This episode is brought to you by American Express. Wouldn't it be fantastic if when you bought something you love you could get a little extra out of it? With books and stuff, I always try and do like a little bonus chapter or something like that or an interview on the audiobook you'll always have an interview. When they used to have like secret tracks on the ends of albums, I don't want to sound too old, but something like that, it just feels like I paid my money already. I've got the thing I bought. Here's something extra. Or just a free popcorn when you go to the cinema. Any of those things, a little just a little extra that you weren't quite expecting. Well Amex makes that a reality. 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Whoa, are you kidding me? Courtesy of Russell T. Davis. The Russell T. Davis. What is Russell saying? Russell says, Dear Richard Marina, I love you. I literally love you more, Russell. But I have to insist: the greatest Chekhov's gun we were talking about this last week is surely the claw. First scene in Toy Story in 1995. We then had to wait 50 years1 for the payoff in Toy Story 3 when the claw descends and there's a spoiler coming here and saves everyone from the fiery furnace. The height of cinema. I actually said the claw out loud . Bliss . Okay. Yeah, he's right. You're yeah. To be fair. I'll hand it to you. Yeah. A fifteen year check-offs gun. Fifteen years is amazing. That is a long range uh rifle. Yes. Yeah. Okay, very good. We stand corrected. I have a small uh any other business from a Russell P. Dav is. I don't. No. Do you have a question for me? I have a question from Jamie Miller. Absolutely no indication of uh middle name, Jamie W. Miller. Right. I'm gonna say you can't just fit him with a W, you can't. What's he gonna do, Sue? Okay. That'd be a court case I'd like to see. Jamie says June part three and Avengers doomsday are both releasing on the eighteenth of December. One, bold attempt at getting young people into the cinemas or hubristic. Two, who will come out tops at the box office? Three, is there a better portmanteau than Dune's Day? Portmanteau's didn't even exist. Like all of the great traditions, this has been going for about three years because of Barb and Heimer. You'll remember the story of how those two films started was going to release on the first uh on the same day. Um, summer is always very busy, but you'll be thrilled to know that this there was also pettiness behind this um which is that Christopher Nolan um the Oppenheimer director famously left Warner Brothers um during the pandemic in a dispute about theatrical release because he wants his films to be in cinema. Um he always, by the way, prefers a July release. He's got a superstition and he likes them to be as close to as possible to the 21st of July, his releases. Any reason? Uh i it's a superstition. It's not clear why. Killian Murphy Let It's live. So Universal announced first that Oppenheimer would be going in cinema's not day, and then Warner's moved in, and Rivalry and A Little Bit of Bitterness was part of it. So again, yes, you're right. There are two films, so two of the biggest films of the year releasing on that date at the moment. So June the third part, it's Denis Villeneuve, it's Chalamet, June de al it's not called June the third. June June the third, no it's not. June June three. That'd be a terrible April, June the 3rd. Um, and the Avengers have got the Russo brothers back who did all the sort of most successful Avengers movies, and Robert Downey Jr. is back, but as Doctor Doom. Again, it is a big logjam at that time of year, and as we said, there's lots of big movies coming out this year, and you kind of want that holidays period. I am hearing from various people, I've talked to people about this, it might move. Some people are thinking it will move and that Avengers will move first, and I'll Marvel are often really slow, or they're unclear about when they exactly they're gonna release. And lots of the other studios, they've always been a bit little bit chaotic and things haven't been ready in time, and that's a big part of the story of Marvel. But but June had everything locked down and they crucially they have the IMAX screens locked down, most of them for that weekend. IMAX is a huge part now of So June is definitely coming out that weekend. June will be coming out that weekend because they've and they've and Avengers I think have got very few IMAX screens they could go on to. IMAX is a b uh are such a big part of the box office because apart from it sort of making it seem like an event movie, the tickets are so much more expensive and you earn a lot more from it. So in answer to your questions very quickly , um, is it a bold attempt um to get young people in? I think it's probably unwise in this case because the good thing about Barbie and Oppenheimer was it wasn't like, Oh, which of these two movies quite like each other will I see? They were so different. They're so different that it's funny. It's fun to do the double bill. It's an interesting story to write about. You can you can do a everything from a tweet to an op-ed about Barbenheimer. Yes. Whereas this Whereas this is like the it's not like there's simple you know, one superhero is one's a sort of sci-fi thing, but it's much more likely that one audience will cannibalize the other if you put them on the same weekend. Well who will come out tops at the book office like, oh my god, oh boy, if it's not the Avengers, that people will write the sort of death knell of Marvel. Um the last Avengers, I think, took 2.7 billion endgame. And the last Dune, I think, took about a 700. Which was brilliant, by the way. Denny Villeneuve can make he it was such a smaller budget. He can make a somewhat smaller budget look enormous, but it has to be Avengers because it's there's so much riding on it. The whole sort of studio really in genre. I don't think there is a better portmanteau than Dunes Day because it's got that sense of day and date and in it. Terrible. You're not gonna say like three Vengers or something. Oh no, but I have one, but Dunes Day sounds like it's the day that June comes out. If I was if I was the Avengers and it was called Dune's Day, I'd be moving to a different portmanteau. You know, like yeah, June Vengers or something just something where I've got a bit it's like that old joke on spitting image where David Steele and David Owen, I knew I'd mentioned them at some point, yeah uh talking about what to call their new party and David Owen goes, From the Social Democratic Party we'll take a Socialoc Dratemic and from the Liberal Party we'll take party and we'd be called the Social Democratic Party. Uh it feels to me like June's Day just tells you that that's the that's the day June is coming out as terrible. Absolutely I would be fuming. Fuming. But June's Day' tersrible. No terrible. Junes Day is the day that June comes out. And I think it will be j the day that just Dean June comes out. Oh well there you go. Done. We'll see. Okay, this is a very good question from a very good name. Tony Swindlehurst. This is the biggest head scramble. I I this is like one of the jobs I would least like to do. Do you know what I would like to do? 'Cause feels like a jigsaw puzzle. All of the things that would seem difficult are difficult. So you know you're you're fitting something to a pre-existing melody. So if you're translating a book, you have an awful lot of freedom as to the you know, the order of things in a sentence to the amount of syllables in a particular word. You don't have any of that freedom if you're translating a musical. You know, if you've got a three note structure, you need a three syllable word. You can't suddenly have a five syllable word just because the German word has five syllables. So you are immediately starting a in very, very difficult place. And then things that you wouldn't even particularly think of. So if the song has a long soaring note at the end of a phrase, which is you know often the case i in in musicals, that has to be an a a note, a vowel that lets the throat stay open any single teddy, there's certain sounds you can make for a long time and certain sounds you can't. Whereas it's if the word that you're translating has a very close down at the end of it, then the literally the singer will die because then then then not going to be able to hold that note long enough. No, exactly. So you know, that's tough if you're a translator. You know, on top of that, like a a really obvious thing, in most musicals, in most songs, words have to rhyme. And you know, it's is l thisisten I, if this is news to people, sometimes the things that rhyme in English do not rhyme in German and do not rhyme in French. Again, that I think as a translator is quite a fun thing to work your way around because that's language and that's having fun with language. The thing about the the syllables and the thing about sentences having very different structures and different languages and things about you know the ends of sentences uh ending on a certain note, those are the things that I think are harder. This is why I would like to do it. So they always said that Hamilton was unt ranslatable. Yeah. And you can really see why, because it it's it's so fast and it's so involved and it has so many little internal rhymes and the the the rhythm of the thing. But uh two Germans decided to have a go at it. There's a playwright and lyricist Kevin Schroeder and a rapper Sarah Fernali. So the they're coming at it from different angles but with different skills, but you know, the sort of skills that actually Lim Manuel Miranda combines himself. Uh and they said, you know, German words tend to be a lot longer than English words, and Limwell Man Manuel Mirando is is packing an awful lot of uh of dynamite into every single sentence he's got there. So they had to, Schroeder and uh finale had to invent new compound German words or use certain you know, anglicisms where they where where where they had to just to keep the rhythm of the music. They had took on this challenge. Every three months they would uh they they they they sent Lim Manuel Miranda a three column list of the latest songs they translated with the original lyrics, then the uh the German translation, and then a literal translation of what the German translation meant. So Limwell Miranda could see that they'd got the rhythm of the thing. He could hear the sound of what it was going to sound like, and then he could see what they were actually saying in case it was kind of completely different to you know his his meaning. So they would do that every three months. It took them two and a half years to translate Hamilton into German. They did it, by God they did it, and it's done very well over there. But it took them two and a half years. It's really, really, really one of the toughest translations. Our friends at the Lion King also told us this. That's now been translated into 40 languages, and you've always got these things right, and it has to be approved at every different level. Are you following this absolutely nuts Lion King young? Do you know what I I really I as I was halfway through this, I was thinking, oh my god, but what about the what about the Lion King Lawsuit? If you haven't heard about the Lion King Lawsuit, I'm gonna fill you in. There's that bit at the start of the circle of life , which is a kind of uh inc antation is one of the tw or mixture of two of the twelve different African languages. I can't remember. Yeah. It sounds like you know, there's a certain Rorschach element to it. Um anyway . The Lebo M, who is the South African composer who wrote and performed that opening chant in Circle of Life, there's this Zimbabwean comedian called Learn More Janasi. I love those names. Yeah, Learn More Genasi, who often takes the mick out of um Lebo M. There is a sort of serious underpinning to it all saying that, you know, actually this is kind of like about the appropriation of Af African staff and, you know, um, he's made a running joke of it in his set on po he's on podcasts. He's sung loads of gibberish versions of it. The thing that has actually broken Lebohum and caused him to file the lawsuit is that on one podcast recently Which went crazily viral. Which went incredibly viral, Lem Lemor Janasi said that, oh no, it just means, look, there's a line. Oh my God. As I say, he is actually making a wider point about African identity and the Americanization of it , et cetera, et cetera. Lebo M is now suing in in America for tens of millions of of dollars, saying that it's damaging his business relationship with Disney and his royalties income. It's a it's a big th Yes. And it keeps saying, I listen, I'm just, you know, I'm just raising points. Well it sounds it sounds like from from the things I've seen that it it is possible to translate that first bit of Oh look at a lion, wow, it's a lion. But like with all languages they're they're complex and certain things can be certain other things so so the the the original writer is saying no, it's more powerful than that, it's more uh but so th this sort of both right, but the fact that it went so crazily viral and everyone loved the idea that that bit that they've sung, everyone sung it every single time that they watched this, that literally they're just going, look, it's a lion. The official translation, Disney translation. Disney have an official translation of it of course. They control it all. And say that it is all hail the king, or we all bow in the presence of the king, through you we will emerge victoriously. Or look, there's a line, oh my God . So But again, that's the point of translation and why it's quite just to go back to the original question, why it's so difficult. It's actually both those things can sort of be true at the same time. And that's the joy of translation. It really has. Although I don't think he's going to I I I get the vibe that he's not gonna back down on saying look there's a judge, oh my god. And also I don't believe that it's remotely harming his business relationship with Learnmore's uh website, he is sending a t-shirt uh that says look it's a lawsuit oh my god proceeds to the super superior court of Los Angeles right shall we go to a break I'd love that This episode is brought to you by Tesco Mobile. Now uh we're no strangers to the magic of mobile phones. Uh they've now become these sort of omni-tools for entertainment, photography, abstract computation, uh and everything in between. But they are actually really good at their base function, communication. I still I mean I personally still like to talk on the phone, which is that is an act of lunacy. It really is. And not to send a text message first saying I would it be possible for me to call you now. I like to just ring. I love it when my phone rings. That's the thing. If you like talking to people, a phone is perfect. If you don't like talking to people, a phone is weirdly even more perfect. But the common denominator really in all of those examples, me liking to text you liking to speak to people is people. It's all about your network of family and friends that matter most. Which is why Tesco Mobile is happy to be your second most important network. Tesco Mobile. It pays to be connected. Search why Tesco Mobile to find out more . This episode is brought to you by the Johnny Walker Experience, a five-star rated immersive whiskey experience in Edinburgh, Scotland. Marina, you're a fan of Edinburgh. I am a fan of Edinburgh experience. I love Edinburgh. It's a great city. The people are great. And the Johnny Walker Experience is an Edinburgh must do, whiskey fan or not. For a start, there's the immersive signature experience, where they enjoy three cocktails made just for you. I love an old fashioned. Anyway. Uh there's also an underground cellar where they keep whiskies that you won't find anywhere else. Plus, and this is a little bit of me, a whiskey and chocolate paired tasting. And there is a rooftop bar with a stunning terrace and views of Edinburgh Castle. One of the great views. Don't miss out on this Edinburgh experience. Visit Johnny WalkerExperience.com for more info and do book your visit. Please drink responsibly be drinkaware.co.uk This episode is brought to you by Airbnb. Now Richard, you're mid-writing your book at the moment. Tell me about it. Have you mastered your perfect creative conditions? Well, it's interesting because firstly you do need a change of scene sometimes. You know you're getting a sort of a rut and you go, oh no, hold on, I need I need to absolutely reset. So we book Airbnb's because we can find a quiet one, which is really, really great. I can't write in hotels. Often we'll go somewhere where the book is set. So I'm doing We Solve Murders at the moment. We stayed in a really lovely Airbnb down in the new forest. Yeah, I need a bit of peace and quiet, I need absolute change of scene, and I just need a vibe. So many writers try and come up with a version of a retreat. And like you say, there's something about it being in a real home, somewhere with a bit of sort of life to it that is creatively inspiring in a way that a hotel just isn't what I like with Airbnb is that you can look for guest favorites, which means you can pick somewhere that other guests have loved. and recommended I always do this. And you know that if other people have had a great time there, then you will too. So it's your own space in a place that is already a favorite, in an area you love. What more could you ask for? Welcome back everybody. A question for you here, Marina. This touches on uh a big story which you can't m massively talk about. You might work out which story I'm talking about as I as I read this question. out It's from Susie. Thank you, Susie. Doesn't have a surname or a middle initial. This week I tuned into Radio 2. Gary Davis was on air as a seemingly last minute replacement for Scott Mills. In this situation, or or more common example, where a live presenter is suddenly off sick, how do stations find presenters at short notice? And particularly for the breakfast show when they'd have to be awake at four AM? Is there a list of emergency presenters? What if they don't answer their phone? Is there an understudy for the understudy? Oh thank you for that, Susie. Yes as a But how but what a lovely tangential way of talking about something we're talking about. We're not talking about that story. We're we're funny enough, we're recording slightly early this week and it's just one of those stories where it's just so not clear what might emerge, what could come out. Exactly. And it's not that I don't particularly want to be a hostage to fortune, it's just I think the picture is quite unclear at the moment, but as it resolves, we will be discussing it further, I am sure. Yes, the answer to that from radio professionals is there is the equivalent of a sort of rotor plan, it's called depping. Depping is a phrase that they use in the music music um business as well. Musicians often need cover. It's a real skill in itself, by the way, depping. It's like people people who can do that, who can go into a sort of machine that is working all the time and just pick something up and make it look as though they do it every day. It's quite lucrative. I'm not talking about the radio version of it. Some people make it. Um it you can have a whole career from that. With radio, it starts with the managers who are on call receiving news that a presenter is un available. Um, and then you have to tell you you've got a first choice depth for the slot. Um Usually Gary Davis. Well I was about to say, if you want to be prof if you want a professional, you go for Gary Davis. Sometimes there's no notice at all, you know, say someone just like gets the norovirus or whatever it is. Then you've got to or there d there's some travel emergency or whatever it is, then everyone has to decide how do we best keep the lights on. Somebody who's already in the building, I do literally they would look around the building, or um who lives really near they can get in very quickly. Maybe you get the person who's doing the show before to go on a bit longer so that that person can get in . And very occasionally they would but it's quite rare they would actually get the person who's already on air to do the whole next two or three hours. In terms of like what if what if they don't answer their phone? By the way, people like this always answer their phone because they're so professional. They work in like Can I just say something though? If Gary Davis is out of office then hi his his it would say ooh Gary Davis. That's all I that's all I have to say about that. Yes. Sorry. With Gary Davis. I would have thought it's not like even though it is a breakfast show, I this is pure speculation, but I would have thought what would happen because it was quite clear that Scott Mills didn't think anything was going to happen. He finishes the show and then again I'm purely speculating, but it would have been when you came off air that they would have said you need to talk to you. Or ev or even if it was that afternoon or whatever you got you got to put. I think most likely it would be Yeah then. And then you've got the whole day to say, Come on, Gary Davis, yeah. You are one of the BBC's most high profile primary choices for standards. But also, in that particular case, my again, I'm speculating, you're thinking I he can be a long-term-ish choice because he's gonna want to do it. Yeah, he's working for you anyway. He's under contract anyway. He does shows on that channel anyway. He s stands in for lots and lots of people. So he's I mean, he might as well be a full-time kind of host on that show because he's but you know incredibl And he's he's a safe pair of hands and you might need him to be a safe pair of hands. So I think that's probably what what would have happened. But they do yes, the idea that people in radio like that don't answer their phones, like they're so on it. They're just so on it that it would that it doesn't fortunately come up. They're like first responders. Yeah. Essentially. They d they on they are not putting their phone on silent when the when they go to sleep. You have it on game shows all the time as well, of course, you know, if you if you're doing pointless or something like that and you've got couples who are coming in and someone, you know, a train gets m missing and that's a you just you've got the you know, people from the next uh you know day show and stuff like that. If you're doing panel shows, stuff like that, a l a lot of careers started, funnily enough, from warm-up people being called onto panel shows at the very, very last minute and you know, they because as you say, they're in the building. Someone is sick just before a show starts and they'll go on. People will do everything to go on. You know, if you're if you're a captain on a panel show or if something like that, you would you you would have to be really, really sick for for you not to go on. But what happened when that person was sick when you were on the wheel? Are you allowed to say who it was? I can't remember. I no, I won't say who it was, but uh yes, so th they they they were being spun around in the wheel. It it made them nauseous. They had to go home . But because they were filming another show later that day, Tony Bellew had turned up early for his show and they said, Tony, would you like to do two shows? And he went, Yeah, yeah, sure. I'll do that. So they they they were able able to substitute someone in. If you've got a show like House of Games where it's you got uh five people, we have always when we recorded up in Scotland we would always have a Scottish comic uh you know, nearby, a female one and a male one because if if a woman drops up or or a male drops out uh the same same in Manchester. And as you say, it's not a you want a retainer for it then? Yes. about it recently where she said like I I've been being two years to do this thing. And it and and it's for uh for us it's like it's so incredibly useful 'cause it just it means you you don't have to panic. And there are times where people will wake up in the morning and can't go on and then you think, great, we we have absolutely got someone. And the amount of times where someone said, I'm not sure I can go on, I'm really I've got a uh migraine and I can't do this, that, the other, and you see the substitute who's been there, he's been on the bench for like a year and a half going, Is it me? Can I g can I go on? And a bit of them is thinking, Oh, I really don't want to go on because this is a really nice gig for me. Yeah. Just get all I've got to do is make sure I'm I'm at home on the morning when when when this has been recorded. Yes, so someone like Ashley would always say, you know, you you you say what a streak that there will come to a point where y we want you to be on the show. So you know, we have to go then go, Okay, we need to find some someone different. So Ash Ashley came on the show, did very well. Um but yeah it it's uh it's a nice gig being the being the depth because you know you'll get a call at eight thirty in the morning just saying you can stand down for the rest of the day uh and you can go about your business. I wish my whole life was like that Here's your money. Uh about everything. You could stand out of the rest of the day now at eight thirty. Right, that's it. Come on, you've done your bit. Now you stand down. Uh but they have that on uh you know on all shows you'll just make so I've had a call a couple of times on shows and it's always the that there is a slight issue you know this person might not be able to make it into studio with you know are you available? Are you around? Because you know, I live you know, not not not a million miles from TV centre and this out of the other. Um and almost always in those situations. Placed yourself within call radius situations. I mean it yeah. But you know, then they go like half an hour later Oh look, it's it's gonna be okay. But yeah, they are there are absolutely things in place on every single TV show just uh make sure that uh you're not left without a show that day. I'm interested in the answer to this. one Ben asks about brands in songs. When songs name-drop a brand or use a brand in their title like Prada by Ray, do the brands themselves have any power against them? Can they send a cease and desist? Do they earn any form of royaltyalties? And do the musicians pay a fee to use the brand name? Sort of the answer to every single one of those bits is no. You can absolutely use brand names if you wish to. Same in books, you know I always I always use as many as many brand Use a brand name so long as you are not either A libeling that brand or B passing off as in, Oh, Prada sponsored me to do this song. This is Pra Prada are behind this. So long as you don't do either of those things and you know oh why would you do either of those things you absolutely can get away with it. Mattel, for example, they Mattel tried to sue Aqua on Barbie Girl because that you can, you know, with a video and stuff like that, and it was very front and centre the Barbie thing. So Mattel said I I I feel like there's an element of uh of passing off in there's I feel like there's an element that they're they they're trying to suggest this is a an official um Barbie thing. MCA Records then counter sued Mattel because Mattel had called MCA thieves and you know gangsters and bank robbers and and you know all this sort of thing. So uh the judge heard the case with both of them. He absolutely threw out Mattel's case, threw out MCA's uh case as well, explained that neither uh side had a legal claim and the judge ended by saying the parties are advised to chill. That's quite good, isn't it? But I'll tell you what Judge Judy. Hmm? Judge Judy. Exactly might as well have been. Um I'll tell you what we've done, the uh the the rest is entertainment gang, we've done a a deep dive into brands, if that if that is interesting. The most mentioned brand ever in music history. We've taken every single Billboard one hundred song from from all the way nineteen fifty-nine to two thousand and twenty-three was our was our data set. Uh and we've seen how often brands are met. Now the first time we did it, we had this answer, which was the brand that is most often mentioned in songs is Gucci with 122 mentions. So that was number one. So that you know we thought, okay. But then we realized of course that what our you know database was doing was every single time a brand was mentioned, even in the same song, we were counting it So that was slightly swaying . Yeah, I see. What we did instead is just any time it is mentioned a song, we count that as once and see which brands have been mentioned the most often in songs. Exactly. Correct. But it was funny, it was fun to do that because you know, we we got to spend an afternoon listening to Lil Pump, uh which is never an afternoon that is wasted. Uh I've got a top ten. I'm gonna go through them but I'll go through them very, very quickly. These are the most mentioned brands ever in songs. Rap songs doing an awful lot of the heavy lifting, by the way. A little bit of country, quite a lot of rap. Uh number ten, Chanel, number nine, Cartier, number eight, Nike, number seven, Bentley, number six, Hennessy, number five, Coca-Cola, number four, Mercedes, Benz. Number three, Gucci . Okay. So it still does well, but it's not number one. Number two, Chevrolet. Just a reliable vehicle. Reliable vehicle. Uh reliable vehicle by uh by Billy Joel. Uh and number one, the brand most mentioned in hit songs, fifty-one songs referencing this brand, Cadillac. Oh. Number one . We might try and do that for the for the UK as well. Yes, we should do. Because I do I don't think it'd be Cadillac it'd be more but we tend to use brand names far less often. And when we do, they do tend to be Prada and Gucci and Cartier and Nike. Cadillac and Chevrolet would not be number one in the UK, I don't think. Again, also Oliver Bonus probably wouldn't. Yeah. And that's unbelievable. It's T G Jones. That's us nearly done, but we forgot to meet we said that we were going to mention um we did a long talk about Matt Goodwin and his sales figures and we said we were going to mention what they were and we didn't on Tuesday, so sh